Halo is one of the world’s biggest video game franchises. When it launches a new edition, gamers go crazy for it. When Microsoft launched a new Halo edition in Ireland, Ballywire created a video news item around the launch event for use online and in the media.
Project Description:
Client: Microsoft
Our Role: Ballywire provided a video news release from the event on the day used widely online and in the media
Are you a console gaming fan? Then you’ll be familiar with Halo right? When theres a new edition its a big deal. Ballywire was commissioned to create video content around the game’s Dublin launch.
Quite a few media outlets picked up on our video!
The Ballywire content was utilised by various online publications and broadcast media in their entertainment news.